Declaration of Principle
Member firms of Public Relations Consultants Association of Nigeria base their professional principles on the fundamental value and dignity of the individual; holding that free exercise of human rights, especially freedom of speech, freedom of assembly and freedom of the press are essential to the practice of public relations.
In serving the interest of clients, we dedicate ourselves to the goals of better communication, understanding and cooperation among the diverse individuals, groups and institutions of society.
We...hereby pledge to:
Conduct ourselves professionally, with truth, accuracy, fairness and responsibility to the public
Improve our individual competences and advance the knowledge and proficiency of the profession through continuing research, education, and consultancy.
To adhere to the Articles of Code of Professional Standards for the practice of Public Relations Consultants Association of Nigeria.